REDESIGNING


A SECURE

ASSESSMENT

PLATFORM

Contributors:
Myself: Sr. Product Design Manager
Cason Swindle: UX Researcher

Rey Latham: Sr. UX Designer
Charlie Trotter: Sr. UX Designer
Chelsea Soprano:  Sr. UX Designer
Lindsey Norman: Sr. UX Designer
Sara Leick: UX Designer
Kristi Muse: UX Designer

CHALLENGE

ExamSoft, an education technology company renowned for its secure assessment platform, was underpinned by a legacy system that could no longer keep up with its expanding business needs. If you've never heard of them, their software is utilized to facilitate BAR exams. Our mission was to revamp their assessment tools with a human-centered design, contemporary user interface and enhanced technical architecture.

approach

We needed to build an approach that would ensure our sprint teams had a deep understanding of the customer experience.  This foundational understanding would ensure that the redesign of the platform was the right product for their customers.

01

Contextual Inquiry / Field Observation
We paired design with a researcher and visited multiple schools across the U.S. to observe how the existing product was used in the field.

02

Synthesize the Data
We synthesized thousands of data points into an affinity diagram to find themes across the product experience.

03

Socialize the Customer Experience
We built personas, and journey maps to represent the experience for each of them. We socialized these assets with stakeholders and the delivery team to ensure everyone involved had a strong understanding of their user's journeys.

04

Conceptualize
We leveraged themes from our observations to illustrate how the future product would function and tested those concepts with users to ensure we were hitting the mark.

05

Backlog & Mobilization
We built a feature backlog and mobilized an implementation team including designers, researchers, engineers, program management, and subject matter experts.

06

Design & Test Features
In collaboration with product management, break down existing features, design them based on research and business feedback, test them, and iterate on them before investing in development.

07

Pre-Release Testing
Additionally, before releasing features we did task-based user testing on new workflows (prioritizing the most complex or risk-heavy) and features before releasing them.

FINDINGS

There were over 20 major design themes and manyusefuldesign principles that resulted from customer insights, butI'lljustshare a couple of my favorites.

01

Setup is the Hardest Part of Assessment
Examsoft’s legacy interface led with the concept of managing and organizing its question database as soon as a teacher logged into the platform. While in the field, we discovered that the majority of work that gets done for building and facilitating assessments has more to do with the planning of an assessment than with building it. Creating and selecting questions turned out to be one of the last and least time-consuming steps, as instructors would typically reuse assessments they had created in the past or would leverage a team to create or select questions. We found that we would need to lead with planning tools, that allowed instructors to set up the cohorts, times, and scenarios for conducting their assessments.

02

A Wide Variety of Assessment Scenarios
When you imagine an assessment, you likely imagine a cohort of young people in a classroom environment heads down filling in multiple-choice bubbles. The assessment landscape is much more complex. Imagine you needed to assess a veterinarian student's approach to doing a checkup on a horse for example, which might need to be done in a barn, with no internet connection, and would require a rubric-oriented grading system instead of a question-and-answer oriented test. These types of scenarios had major implications for the product design.